We're working with a church in Naperville, Illinois, helping their leadership team communicate their vision to the congregation. We took part in a weekend strategic planning retreat led by Trevor Bron of TAG and I was asked to carry the ball on the segment on communication. Something hit me this weekend - and I shared it with this church. If you think of vision as a place rather than a thing, it seems easier to me to communicate "where" it is, rather than "what" it is. Because in communicating vision we want to help move the congregation to "go" there with us, rather than "get" it. And, to help move them to "go" to that vision, we can communicate "why" we need to go there.
So, when thinking of communicating vision to your congregation, answer this two-part question?
Where is God leading us, and why is it worth going there?
Vision is a place. More to come on this.
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